PRIVACY POLICY

1. Introduction

Welcome to SmartGarden ("we," "our," or "us"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.smartgarden.org.uk and use our mobile applications (Digital Speed Display, WhatsUpp, and My Garden AI).

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us, including:

• Name and email address (if you contact us)
• Device information (device type, operating system)
• App usage data and preferences

2.2 Location Data

Our apps may collect and process location data:

• Digital Speed Display: GPS location for speed calculation and safety camera alerts
• WhatsUpp: GPS location to show nearby aircraft
• My Garden AI: Optional location for regional plant recommendations

Location data is processed locally on your device and is not stored on our servers unless you explicitly consent.

2.3 Cookies and Tracking Technologies

We use cookies and similar tracking technologies to:

• Remember your preferences
• Analyze website traffic and usage patterns
• Improve user experience

3. How We Use Your Information

We use the collected information for:

• Providing and improving our apps and services
• Displaying accurate speed and safety camera locations
• Showing real-time aircraft information
• Generating AI-powered garden designs
• Responding to your inquiries and support requests
• Analyzing usage patterns to enhance user experience
• Complying with legal obligations

4. Data Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share information with:

• Service Providers: Third-party APIs (OpenSky Network for aircraft data, map services)
• Legal Requirements: When required by law or to protect our rights
• Business Transfers: In connection with a merger, acquisition, or sale of assets

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

6. Your Rights (GDPR & UK GDPR)

If you are located in the UK or EU, you have the following rights:

• Right to Access: Request a copy of your personal data
• Right to Rectification: Correct inaccurate or incomplete data
• Right to Erasure: Request deletion of your data
• Right to Restrict Processing: Limit how we use your data
• Right to Data Portability: Receive your data in a structured format
• Right to Object: Object to processing of your data
• Right to Withdraw Consent: Withdraw consent at any time

To exercise these rights, please contact us using the information below.

7. Children's Privacy

Our services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place to protect your data in accordance with this Privacy Policy and applicable data protection laws.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

10. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us: